China Market Strategy

China Market Entry Strategy

Chinese Digital Marketing Tools

Chinese Digital Marketing Tools

Latest popular Chinese digital marketing tools Now we are releasing the updated list of the most popular resources for Chinese digital marketing. Making your Chinese Digital Marketing easier Chinese Search Engines Baidu : TOP Chinese search engine,  Baidu SEO Haosou : Newly launched in Jan., 2015, previous 360 Search Google HK Banned in Mainland China. Sogou : invested by tencent …

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Basics to understand China’s mobile app market

China is becoming the next battlefield for global app makers. Many foreign app developers are excited about the market opportunity in China, while they barely know nothing about this special market. Why China Mobile App Market is Different? Research on Google Play or the iTunes App Store works well for almost every market in the …

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Same Business, Different Names: Internet startups in the World and their counterparts in China

Everyone knows China has a lot of internet users. Those successful internet startups in the world markets will choose China as a strategic potential market. However, Culture matters enormously, most of the internet titans failed in China, please check my previous blog: Failures of Global Companies in China: Ignorance of the Market Differences in China In the …

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Failures of Global Companies in China: Ignorance of the Market Differences in China

In the past decade, we can see so many overseas companies are coming into China with high hopes to develop a market but they failed to live up to their expectations. It seems interesting, No one expected it to be this way especially for most American cutting-edge technology giants, Yahoo, Ebay, MySpace, Facebook, Twitter, Groupon, …

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Elon Musk’s Opportunity in China for Tesla

Elon Musk, the chief executive officer of Tesla Motors Inc, is getting more attention in the latest week in China. Elon Musk said that the US-based firm will be operating a charging and service network in China for its electric vehicles by next year(2015). Tesla has already scheduled the construction of solar-powered charging stations in …

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Booming Private Investment in China Healthcare Market

Current situation of China Healthcare Market China Healthcare Market is still in an early stage, and Chinese people are expecting more diversified medical service supply. Currently the healthcare contributes about 5% of the GDP in China, which is pretty low in the world. Limited entry to the market Unhealthy monitoring mechanism Imbalanced medical resources lead to insufficient …

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The Facts of Successful Branding in China

Lately I was frequently asked about questions on how to establish a strong branding in the China market. I’d like to share some ideas here and please raise your opinions.   Get a Good Chinese Brand Name Before trying to get a branding success, it’s more easy to get a poor brand name if this …

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Understanding Fapiao — Local Invoice in China

Understanding Fapiao—Local Invoice in China Definition: “Fapiao” (发票)  are official invoices in China, registered at the local tax bureau, which are used as some kind of final proof-of-purchase of a good or service. In China, “fapiao”s are more than just ordinary receipts. They are also a way that the government monitors the tax paid on …

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Guide to Integrate Chinese Payment Gateways

As more and more business owners had decided to expand their markets in to Mainland China. I have been often asked to help overseas online businesses to integrate Chinese payment gateways into their websites. There are very few people in the technical markets could do this integration job as far as I know. Alipay Alipay …

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